http://www.newyorker.com/magazine/2012/04/30/get-rich-u
Stanford University is so startlingly paradisial, so fragrant and sunny, it’s as if you could eat from the trees and live happily forever. Students ride their bikes through manicured quads, past blooming flowers and statues by Rodin, to buildings named for benefactors like Gates, Hewlett, and Packard. Everyone seems happy, though there is a well-known phenomenon called the “Stanford duck syndrome”: students seem cheerful, but all the while they are furiously paddling their legs to stay afloat. What they are generally paddling toward are careers of the sort that could get their names on those buildings. The campus has its jocks, stoners, and poets, but what it is famous for are budding entrepreneurs, engineers, and computer aces hoping to make their fortune in one crevasse or another of Silicon Valley.
Stanford University is so startlingly paradisial, so fragrant and sunny, it’s as if you could eat from the trees and live happily forever. Students ride their bikes through manicured quads, past blooming flowers and statues by Rodin, to buildings named for benefactors like Gates, Hewlett, and Packard. Everyone seems happy, though there is a well-known phenomenon called the “Stanford duck syndrome”: students seem cheerful, but all the while they are furiously paddling their legs to stay afloat. What they are generally paddling toward are careers of the sort that could get their names on those buildings. The campus has its jocks, stoners, and poets, but what it is famous for are budding entrepreneurs, engineers, and computer aces hoping to make their fortune in one crevasse or another of Silicon Valley.
Innovation comes
from myriad sources, including the bastions of East Coast learning, but
Stanford has established itself as the intellectual nexus of the
information economy. In early April, Facebook acquired the photo-sharing
service Instagram, for a billion dollars; naturally, the co-founders of
the two-year-old company are Stanford graduates in their late twenties.
The initial investor was a Stanford alumnus.
The
campus, in fact, seems designed to nurture such success. The founder of
Sierra Ventures, Peter C. Wendell, has been teaching Entrepreneurship
and Venture Capital part time at the business school for twenty-one
years, and he invites sixteen venture capitalists to visit and work with
his students. Eric Schmidt, the chairman of Google, joins him for a
third of the classes, and Raymond Nasr, a prominent communications and
public-relations executive in the Valley, attends them all. Scott Cook,
who co-founded Intuit, drops by to talk to Wendell’s class. After class,
faculty, students, and guests often pick up lattes at Starbucks or
cafeteria snacks and make their way to outdoor tables.
On
a sunny day in February, Evan Spiegel had an appointment with Wendell
and Nasr to seek their advice. A lean mechanical-engineering senior from
Los Angeles, in a cardigan, T-shirt, and jeans, Spiegel wanted to
describe the mobile-phone application, called Snapchat, that he and a
fraternity brother had designed. The idea came to him when a friend
said, “I wish these photos I am sending this girl would disappear.” As
Spiegel and his partner conceived it, the app would allow users to avoid
making youthful indiscretions a matter of digital permanence. You could
take pictures on a mobile device and share them, and after ten seconds
the images would disappear.
Spiegel needed some
business advice from campus mentors. He and his partner already had
forty thousand users and were maxing out their credit cards. If they
reached a million customers, the cost of their computer servers would
exceed twenty thousand dollars per month. Spiegel told Wendell and Nasr
that he needed investment money but feared going to a venture-capital
firm, “because we don’t want to lose control of the company.” When
Wendell asked if he’d like an introduction to the people at Twitter,
Spiegel said that he was afraid that they might steal the idea. Wendell
and Nasr suggested a meeting with Google’s venture-capital arm. Spiegel
agreed, Nasr arranged it, and Spiegel and Google are now talking.
Spiegel
knows that mentors like Wendell will play an important part in helping
him to realize his dreams for the mobile app. “I had the opportunity to
sit in Peter’s class as a sophomore,” Spiegel says. “I was sitting next
to Eric Schmidt. I was sitting next to Chad Hurley, from YouTube. I
would go to lunches after class and listen to these guys talk. I met
Scott Cook, who’s been an incredible mentor.” His faculty adviser, David
Kelley, the head of the school of design, put him in touch with
prospective angel investors.
If the Ivy League
was the breeding ground for the élites of the American Century, Stanford
is the farm system for Silicon Valley. When looking for engineers,
Schmidt said, Google starts at Stanford. Five per cent of Google
employees are Stanford graduates. The president of Stanford, John L.
Hennessy, is a director of Google; he is also a director of Cisco
Systems and a successful former entrepreneur. Stanford’s Office of
Technology Licensing has licensed eight thousand campus-inspired
inventions, and has generated $1.3 billion in royalties for the
university. Stanford’s public-relations arm proclaims that five thousand
companies “trace their origins to Stanford ideas or to Stanford faculty
and students.” They include Hewlett-Packard, Yahoo, Cisco Systems, Sun
Microsystems, eBay, Netflix, Electronic Arts, Intuit, Fairchild
Semiconductor, Agilent Technologies, Silicon Graphics, LinkedIn, and
E*Trade.
John Doerr, a partner at the
venture-capital firm Kleiner Perkins Caufield & Byers, which
bankrolled such companies as Google and Amazon, regularly visits campus
to scout for ideas. He describes Stanford as “the germplasm for
innovation. I can’t imagine Silicon Valley without Stanford University.”
Leland
Stanford was a Republican governor and senator in the late nineteenth
century, who made a fortune from the Central Pacific and Southern
Pacific railroads, which he had helped to found. Stout and bearded, he
could be typecast, like Gould, Morgan, and Vanderbilt, as a robber
baron. Without knowing it, this man of the industrial revolution spent
part of his legacy establishing a center for what would become the Age
of Innovation. After his only child, Leland, Jr., died, of typhoid
fever, at fifteen, Stanford and his wife, Jane, bequeathed more than
eight thousand acres of farmland, thirty-five miles south of San
Francisco, to found a university in their son’s name. They hired
Frederick Law Olmsted, who designed Central Park, to create an open
campus with no walls, vast gardens and thousands of palm and Coast Live
Oak trees, and California mission-inspired sandstone buildings with
red-tiled roofs. Today, the campus extends from Palo Alto to Woodside
and Portola Valley, spanning two counties, three Zip Codes, and six
government jurisdictions.
Stanford University
opened its doors in 1891. Jane and Leland Stanford said in their
founding grant that the university, rather than becoming an ivory tower,
would “qualify its students for personal success, and direct usefulness
in life.” From its early days, engineers and scientists attracted
government and corporate research funds as well as venture capital for
start-ups, first for innovations in radio and broadcast media, then for
advances in electronics, microprocessing, medicine, and digital
technology. One of the first big tech companies in Silicon
Valley—Federal Telegraph, which produced radios—was started by a young
Stanford graduate in 1909. The university’s first president, David Starr
Jordan, was an angel investor.
Frederick
Terman, an engineer who joined the faculty in 1925, became the dean of
the School of Engineering after the Second World War and the provost in
1955. He is often called “the father of Silicon Valley.” In the
thirties, he encouraged two of his students, William Hewlett and David
Packard, to construct in a garage a new line of audio oscillators that
became the first product of the Hewlett-Packard Company.
Terman
nurtured start-ups by creating the Stanford Industrial Park, which
leased land to tech firms like Hewlett-Packard; today, the park is home
to about a hundred and fifty companies. He encouraged his faculty to
serve as paid consultants to corporations, as he did, to welcome tech
companies on campus, and to persuade them to subsidize research and
fellowships for Stanford’s brightest students.
William
F. Miller, a physicist, was the last Stanford faculty member recruited
by Terman, and he rose to become the university’s provost. Miller, who
is now eighty-six and an emeritus professor at Stanford’s business
school, traces the symbiotic relationship between Stanford and Silicon
Valley to Stanford’s founding. “This was kind of the Wild West,” he
said. “The gold rush was still on. Custer’s Last Stand was only nine
years before. California had not been a state very long—roughly, thirty
years. People who came here had to be pioneers. Pioneers had two
qualities: one, they had to be adventurers, but they were also community
builders. So the people who came here to build the university also
intended to build the community, and that meant interacting with
businesses and helping create businesses.”
President
Hennessy believes that the entrepreneurial spirit is part of the
university’s foundation, and he attributes this freedom partly to
California’s relative lack of legacy industries or traditions that need
to be protected, so “people are willing to try things.” At Stanford more
than elsewhere, the university and business forge a borderless
community in which making money is considered virtuous and where
participants profess a sometimes inflated belief that their work is
changing the world for the better. Faculty members commonly invest in
start-ups launched by their students or colleagues. There are probably
more faculty millionaires at Stanford than at any other university in
the world. Hennessy earned six hundred and seventy-one thousand dollars
in salary from Stanford last year, but he has made far more as a board
member of and shareholder in Google and Cisco.
Very
often, the wealth created by Stanford’s faculty and students flows back
to the school. Hennessy is among the foremost fund-raisers in America.
In his twelve years as president, Stanford’s endowment has grown to
nearly seventeen billion dollars. In each of the past seven years,
Stanford has raised more money than any other American university.
Like
other élite schools, Stanford has become increasingly diverse.
Caucasian students are now a minority on campus; roughly sixty per cent
of undergraduates, and more than half of graduate students, are Asian,
black, Hispanic, Native American, or from overseas; seventeen per cent
of Stanford’s undergraduates are the first member of their family to
attend college. Half of Stanford’s undergraduates receive need-based
financial aid: if their annual family income is below a hundred thousand
dollars, tuition is free. “They are the locomotive kids, pulling their
whole family behind them,” Tobias Wolff, a novelist who has taught at
Stanford for nearly two decades, says.
But
Stanford’s entrepreneurial culture has also turned it into a place where
many faculty and students have a gold-rush mentality and where the
distinction between faculty and student may blur as, together, they seek
both invention and fortune. Corporate and government funding may warp
research priorities. A quarter of all undergraduates and more than fifty
per cent of graduate students are engineering majors. At Harvard, the
figures are four and ten per cent; at Yale, they’re five and eight per
cent. Some ask whether Stanford has struck the right balance between
commerce and learning, between the acquisition of skills to make it and
intellectual discovery for its own sake.
David
Kennedy, a Pulitzer Prize-winning historian who has taught at Stanford
for more than forty years, credits the university with helping needy
students and spawning talent in engineering and business, but he worries
that many students uncritically incorporate the excesses of Silicon
Valley, and that there are not nearly enough students devoted to the
liberal arts and to the idea of pure learning. “The entire Bay Area is
enamored with these notions of innovation, creativity, entrepreneurship,
mega-success,” he says. “It’s in the air we breathe out here. It’s an
atmosphere that can be toxic to the mission of the university as a place
of refuge, contemplation, and investigation for its own sake.”
In
February, 2011, a dozen members of the Bay Area business community had
dinner with President Obama at the home of the venture capitalist John
Doerr. Steve Jobs, who was in the late stages of the illness that killed
him, eight months later, sat at a large rectangular table beside Obama;
Mark Zuckerberg, of Facebook, sat on the other side. They were flanked
by Silicon Valley corporate chiefs, from Google, Cisco, Oracle,
Genentech, Twitter, Netflix, and Yahoo. The only non-business leader
invited was Hennessy. His attendance was not a surprise. “John Hennessy
is the godfather of Silicon Valley,” Marc Andreessen, a venture
capitalist, who as an engineering student co-invented the first Internet
browser, says.
Hennessy is fifty-nine, six
feet tall, and trim, with thinning gray hair and a square jaw. He talks
fast and loud, one thought colliding with the next; he bubbles over with
information and data points. His laugh is a sharp cackle. Hennessy grew
up in Huntington, Long Island. His father was an aerospace engineer;
his mother quit teaching to rear six children. As a child, he read
straight through the sixteen-volume encyclopedia his parents gave him.
He studied electrical engineering at Villanova University and went on to
earn a doctorate in computer science at Stony Brook University. He
married his high-school sweetheart, Andrea Berti, and, in 1977, became
an assistant professor of electrical engineering at Stanford.
Hennessy’s
academic work focussed on redesigning computer architecture, primarily
through streamlining software that would make processors work more
efficiently; the technology was called Reduced Instruction Set Computer (RISC).
He co-wrote two textbooks that are still considered to be seminal in
computer-science classes. He took a year’s sabbatical from Stanford in
1984 to co-found MIPS Computer Systems. In 1992, it was sold to Silicon Graphics for three hundred and thirty-three million dollars. MIPS
technology has contributed to the miniaturization of electronics,
making possible the chips that power everything from laptops and mobile
phones to refrigerators and automobile dashboards. “RISC
was foundational,” Andreessen says. “It was one of the maybe five or
six things in the history of the industry that really matter.”
Hennessy
returned to teaching at Stanford, and became a full professor in 1986.
In 1996, he was elevated to dean of the School of Engineering. He had
little time to teach, but he marvelled at the inventions of his graduate
students. He describes the time, in the mid-nineties, when Jerry Yang
and David Filo took him to visit their campus trailer, which was
littered with pizza boxes and soda cans, to show off a directory of Web
sites called Yahoo. He calls this an “aha moment,” because he realized
that the Web was “going to change how everyone communicated.”
In
1998, Larry Page and Sergey Brin, who were graduate students, showed
Hennessy their work on search software that they later called Google. He
typed in the name Gerhard Casper, and instead of getting results for
Casper the Friendly Ghost, as he did on AltaVista, up popped links to
Gerhard Casper the president of Stanford. He was thrilled when members
of the engineering faculty mentored Page and Brin and later became
Google investors, consultants, and shareholders. Since Stanford owned
the rights to Google’s search technology, he was also thrilled when, in
2005, the stock grants that Stanford had received in exchange for
licensing the technology were sold for three hundred and thirty-six
million dollars.
In 1999, after Condoleezza
Rice stepped down as provost to become the chief foreign-policy adviser
to the Republican Presidential candidate George W. Bush, Casper offered
Hennessy the position of chief academic and financial officer of the
university. Soon afterward, Hennessy induced a former
electrical-engineering faculty colleague, James Clark, who had founded
Silicon Graphics (which purchased MIPS),
to give a hundred and fifty million dollars to create the James H.
Clark Center for medical and scientific research. Less than a year
later, Casper stepped down as president and Hennessy replaced him.
Hennessy
joined Cisco’s corporate board in 2002, and Google’s in 2004. It is not
uncommon for a university president to be on corporate boards.
According to James Finkelstein, a professor at George Mason University’s
School of Public Policy, a third of college presidents serve on the
boards of one or more publicly traded companies. Hennessy says that his
outside board work has made him a better president. “Both Google and
Cisco face—and all companies in a high-tech space face—a problem that’s
very similar to the ones universities face: how do they maintain a sense
of innovation, of a willingness to do the new thing?” he says.
But
Gerhard Casper worries that any president sitting on a board can pose a
conflict of interest. Stanford was one of the first universities to
agree to allow Google to digitize a third of its library—some three
million books—at a time when publishers and the Authors Guild were suing
the company for copyright infringement. Hennessy says that he did not
participate in the decision and “never saw the agreement.” But shouldn’t
the president of a university see an agreement that may violate
copyright laws and that represents a historic clash between the
university and the publishing industry? And shouldn’t he worry that
those who made the decision might be eager to reach an agreement that
would please him?
Debra Satz, the senior
associate dean for Humanities and Arts at Stanford, who teaches ethics
and political philosophy, is troubled that Hennessy is handcuffed by his
industry ties. This subject has often been discussed by faculty
members, she says: “My view is that you can’t forbid the activity. Good
things come out of it. But it raises dangers.” Philippe Buc, a historian
and a former tenured member of the Stanford faculty, says, “He should
not be on the Google board. A leader doesn’t have to express what he
wants. The staff will be led to pro-Google actions because it
anticipates what he wants.”
Hennessy has also
invested in such venture-capital firms as Kleiner Perkins, Sequoia
Capital, and Foundation Capital—companies that have received investment
funds from the university’s endowment board, on which Hennessy sits. In
2007, an article published in the Wall Street Journal—“THE GOLDEN TOUCH OF STANFORD’S PRESIDENT”—highlighted the cozy relationship between Hennessy and Silicon Valley firms. The Journal
reported that during the previous five years he had earned forty-three
million dollars; a portion of that sum came from investments in firms
that also invest Stanford endowment monies. Hennessy flicks aside
criticism of those investments, noting that he isn’t actively involved
in managing the endowment and likening them to a mutual fund: “I’m a
limited partner. I couldn’t even tell you what most of these investments
were in.”
Perhaps because his position is so
seemingly secure, and his assets so considerable, Hennessy rarely
appears defensive. He knows that questions about conflicts of interest
won’t define his legacy, and they seem less pressing when Stanford is
thriving. Facebook’s purchase of Instagram made millions for, among
others, Sequoia Capital—which means that it made money for Hennessy and
for Stanford’s endowment, too.
Two decades ago, when the Stanford humor magazine, the Chaparral, did a spoof issue with the Harvard Lampoon, the Chappie,
as it’s called, rearranged Harvard’s logo—“Ve Ri Tas”—to “Ve Ry Tan.”
Sometimes the campus stars are athletes. This year, the quarterback
Andrew Luck is the likely No. 1 pick in the N.F.L. draft. He stayed
through his senior year to earn a degree in architectural design. “I sat
next to him in a class once,” Ishan Nath, a senior economics major,
says. “I didn’t talk to him, but I sneezed and he said, ‘Bless you.’ For
the next month, like, ‘I got blessed by Andy Luck!’ ” But, at Stanford,
star athletes don’t always have the status they do at other schools.
When Tiger Woods was a student, in the mid-nineties, not everyone knew
who he was. One classmate, Adam Seelig, now a poet and a theatre
director, spotted Woods practicing in his hallway one night and returned
to his own dorm to ask who “this total loser practicing putts at 11 P.M. on a Saturday night” was.
Thirty-four
thousand high-school seniors applied for Stanford’s current freshman
class, and only twenty-four hundred—seven per cent—were accepted. Part
of the appeal, undoubtedly, is the school’s laid-back vibe. There are
nearly as many bicycles on campus—thirteen thousand—as undergraduate and
graduate students. Flip-flops are worn year-round.
“To
me, it felt like a four-year camp,” Devin Banerjee, who graduated last
year and is now a reporter for Bloomberg News, says. “We had so many
camp counsellors. You never felt lost.” Michael Tubbs, a senior who was
brought up by a single mother and whose father has been in prison for
most of his son’s life, says that he could not have attended Stanford
without a full financial-aid scholarship. He is an honors student, and
marvels at how financial aid has produced a campus of diverse students
who are unburdened by student debt—and who thus don’t have to spend the
first five years of their career earning as much money as they can.
After he graduates, Tubbs plans to return home to Stockton, California,
to challenge an incumbent member of the city council this fall.
To
listen to students who are presumably in the most anxious, rebellious
period of their lives express such serenity is jarring. One afternoon, I
met with some undergraduates at the CoHo coffee-house. They almost
uniformly described an idyllic university life. Tenzin Seldon, a senior
and a comparative-studies major from India, was one of five Rhodes
Scholars chosen from Stanford this year. She said that Stanford is
particularly welcoming to foreign students. Ishan Nath, who also won a
Rhodes Scholarship, disagrees with those who say that Stanford is a
utilitarian university: “There are plenty of opportunities for learning
for the sake of learning here.” Kathleen Chaykowski, a junior, was a
premed and an engineering major who switched to English, and last year
was the editor-in-chief of the Stanford Daily.
She spoke about the risk-taking that is integral to Silicon Valley. “My
academic adviser said, ‘I want you to have a messy career at Stanford. I
want to see you try things, to discover the parts of yourself that you
didn’t know existed.’ ”
Each year, Hennessy
visits four to five freshman dormitories to field questions. When he
visited the Cedro dorm, on January 30th, the forty or so students
gathered around him in the recreation room often asked the kinds of
benign question posed to celebrities on TV shows: Did he miss computer
science? Or they sometimes asked the questions of young careerists: To
be successful, what should we do?
The students’
calm, however, belies the stress that they are under. “Looking around,
most everyone looks incredibly productive, seems surrounded by friends,
and ultimately appears to be fundamentally happy. This aura of good cheer is contagious,” the editorial board of the Stanford Daily
wrote in early April, in an essay that described the Stanford duck
syndrome in detail. “Yet this contagious happiness has its dark side:
Feeling dejected or unhappy in a place like Stanford causes one to feel
abnormal and out-of-place, so we may tend to internalize and brood over
this lack of happiness instead of productively addressing the
situation.”
In
late 2010, Mayor Michael Bloomberg announced that New York wanted to
replicate the success of Silicon Valley in the city’s Silicon Alley, and
he called for a public competition among universities to build an élite
graduate school of engineering and applied sciences on city-owned land.
Seven universities submitted proposals for a campus on Roosevelt
Island, and Stanford was widely viewed as the early front-runner.
Stanford’s
proposal contained a cover letter from Hennessy that conveyed his
sweeping ambition: “StanfordNYC has the potential to help catapult New
York City into a leadership position in technology, to enhance its
entrepreneurial endeavors and outcomes, diversify its economic base,
enhance its talent pool and help our nation maintain its global lead in
science and technology.” Stanford proposed spending an initial two
hundred million dollars to build a campus housing two hundred faculty
and more than two thousand graduate students. It pledged to raise $1.5
billion for the campus.
This was not to be a
satellite campus. It would be solely an engineering and applied-science
school. Hennessy proposed that each department base three-quarters of
its faculty in Palo Alto and a quarter on Roosevelt Island. Nor was it
to be solely a research facility. (Stanford has one at Peking
University, in Beijing.) Faculty members across the country would share
videoconference screens, and students in New York would be able to take
online classes based in Palo Alto. Stanford’s chief fund-raiser, Martin
Shell, who is the vice-president for development, says, “New York City
could be the place we could begin to put into place a truly second
campus. One hundred years from now, we could be a global university.”
Not
everyone on Stanford’s campus shared Hennessy’s enthusiasm. Members of
the humanities faculty were upset that Stanford proposed to create a
second campus without including liberal-arts faculty or students.
Casper, the former Stanford president, asked whether the Roosevelt
Island project would “reinforce the cliché that we are science and
engineering and biology driven and the arts and humanities are
stepchildren.” According to Jeffrey Koseff, the director of Stanford’s
Woods Institute for the Environment, there were “mixed feelings,”
because of fears that resources would be drained from the Palo Alto
campus. And there were additional questions: Would Stanford be able to
recruit top faculty and students to New York when the technological
heart of the country was in Silicon Valley? Could Stanford really
reproduce in New York its “secret sauce,” a phrase that university
officials use almost mystically to describe whatever it is that makes
the school succeed as an entrepreneurial incubator?
Exactly
what that sauce is provokes much speculation, but an essential
ingredient is the attitude on campus that business is a partner to be
embraced, not kept at arm’s length. The Stanford benefactor and former
board chairman Burton McMurtry says, “When I first came here, the
faculty did not look down its nose at industry, like most faculties.”
Stanford’s proposal to New York, almost as a refrain, repeatedly
referred to the “close ties between the industry and the university.”
People
may remember Hennessy’s reign most for the expansion of Stanford into
Silicon Valley. But his principal academic legacy may be the growth of
what’s called “interdisciplinary education.” This is the philosophy now
promoted at the various schools at Stanford—engineering, business,
medicine, science, design—which encourages students from diverse majors
to come together to solve real or abstract problems. The goal is to have
them become what are called “T-shaped” students, who have depth in a
particular field of study but also breadth across multiple disciplines.
Stanford hopes that the students can also develop the social skills to
collaborate with people outside their areas of expertise. “Ten years
ago, ‘interdisciplinary’ was a code word for something soft,” Jeff
Koseff says. “John changed that.”
Among the
bolder initiatives to create T-students is the Institute of Design at
Stanford, or the d.school, which was founded seven years ago and is
housed in the school of engineering. Its founder and director is David
Kelley, who, with a thick black mustache and black-framed eyeglasses,
looks like Groucho Marx, without the cigar. His mission, he says, is to
instill “empathy” in his students, to encourage them to see the human
side of the challenges posed in class, and to provoke them to be
creative. Stanford is not the only university to adopt this approach to
learning—M.I.T., among others, does, too. But Kelley’s effort is widely
believed to be the most audacious. His classes stress collaboration
across disciplines and revolve around projects to advance social
progress. The school concentrates on four areas: the developing world;
sustainability; health and wellness; and K-12 education. The d.school
space is open, with sliding doors and ubiquitous whiteboards and tables
too small to accommodate laptops; Kelley doesn’t want students
retreating into their in-boxes. There are very few lectures at the
school, and students are graded, in part, on their collaborative skills
and on evaluations by fellow-students.
Sarah
Stein Greenberg, who is the managing director of the d.school, was a
student and then a fellow. Her 2006 class project was to figure out an
inexpensive way for farmers in Burma to extract water from the ground
for irrigation. Greenberg and her team of students travelled to Burma,
and devised a cheap and efficient treadle pump that looks like a
Stairmaster, which the farmer steps on in order to extract water. A
local nonprofit partner manufactured and sold twenty thousand pumps,
costing thirty-seven dollars each. In his unpretentious, book-filled
office, John Hennessy displays items that have been produced, at least
in part, by Stanford students to assist developing countries, including a
baby warmer for premature babies; the simple device’s cost is one per
cent of an incubator’s.
In
late January, a popular d.school class, Entrepreneurial Design for
Extreme Affordability, taught by James M. Patell, a business-school
professor, consisted of thirty-seven graduate and three undergraduate
students from thirteen departments, including engineering, political
science, business, medicine, biology, and education. It was early in the
quarter, and Patell offered the students a choice of initial projects.
One was to create a monitoring system to help the police locate lost
children. Another was to design a bicycle-storage system.
David
Janka, a teaching fellow, who walked about the class’s vast open space
wearing tapered khakis and shoes without socks, invited the students to
gather in groups around the white wooden tables to discuss how to
address these challenges. Patell and Janka were joined by David Beach, a
professor of mechanical engineering; Julian Gorodsky, a practicing
therapist and the “team shrink” at the d.school; and Stuart Coulson, a
retired venture capitalist who volunteers at the university up to fifty
hours per week. “The kinds of project we put in front of our students
don’t have right and wrong answers,” Greenberg says. “They have good,
better, and really, really better.”
Justin
Ferrell, who was attending Stanford on a one-year fellowship, on leave
from his job as the digital-design director at the Washington Post,
said that he was impressed by “the bias toward action” at the d.school.
Newspapers have bureaucracy, committees, hierarchies, and few
engineers, he said. At the Post, “diversity” was defined by ethnicity and race. At the d.school, diversity is defined by majors—by people who think different.
Multidisciplinary
courses at Stanford worked for two earlier graduates, Kevin Systrom and
Mike Krieger, the founders of Instagram. In 2005 and 2007,
respectively, Systrom and Krieger were awarded Mayfield fellowships.
(Only a dozen upperclassmen are chosen each year.) In an intense
nine-month work-study program, fellows immerse themselves in the
theoretical study of entrepreneurship, innovation, and leadership, and
work during the summer in a Valley start-up. Tom Byers, an engineering
professor, founded the program in 1996, and says that it aims to impart
to fellows this message: “Anything is possible.” Byers has kept in touch
with Systrom and Krieger and remembers them as “quiet and quite
humble,” by which he means that they were outstanding human beings who
could get others to follow them. They were, in short, T-students.
The
most articulate critic of the way the university functions might be the
man who used to run it. Gerhard Casper, who is a senior fellow at
Stanford, is full of praise for Hennessy, and the two men clearly like
each other. Nonetheless, it wasn’t hard to find a few daggers in a
speech that Casper gave in May, 2010, in Jerusalem. The United States
has “two types of college education that are in conflict with each
other,” he said. One is “the classic liberal-arts model—four years of
relative tranquility in which students are free to roam through
disciplines, great thoughts, and great works with endless options and
not much of a rationale.” The second is more utilitarian: “A college
degree is expected to lead to a job, or at least to admission to a
graduate or professional school.” The best colleges divide the first two
years into introductory courses and the last two into the study of a
major, all the while trying to expose students to “a broad range of
disciplines and modes of thought.” Students, he declared, are not
broadly educated, not sufficiently challenged to “search to know.”
Instead, universities ask them to serve “the public, to work directly on
solutions in a multidisciplinary way.” The danger, he went on, is “that
academic researchers will not only embrace particular solutions but
will fight for them in the political arena.” A university should keep to
“its most fundamental purpose,” which is “the disinterested pursuit of
truth.” Casper said that he worried that universities would be diverted
from basic research by the lure of new development monies from “the
marketplace,” and that they would shift to “ever greater emphasis on
direct usefulness,” which might mean “even less funding of and attention
to the arts and humanities.”
When I visited
Casper in his office on campus this winter, I asked him if his critique
applied to Stanford. “I am a little concerned that Stanford, along with
its peers, is now justifying its existence mostly in terms of what it
can do for humanity and improve the world,” he answered. “I am concerned
that a research-intense university will become too result-oriented,” a
development that risks politicizing the university. And it also risks
draining more resources from liberal arts at a time when “most
undergraduates at most universities are there not because they really
want to get a broad education but because they want to get the
wherewithal for a good job.”
John Hennessy is
familiar with Casper’s Jerusalem speech. “It applies to everyone—us,
too,” he says. Getting into college is very competitive, tuition is very
expensive, and, with economic uncertainty, students become preoccupied
with majoring in subjects that may lead to jobs. “That’s why so many
students are majoring in business,” Hennessy says, and why so few are
humanities majors. He shares the concern that too many students are too
preoccupied with getting rich. “It’s true broadly, not just here,” he
says.
Miles Unterreiner, a senior, fretted in the Stanford Daily
that students spent too much time networking and strategizing and
becoming “slaves to the dictates of a hoped-for future,” and too little
time being spontaneous. “Stanford students are superb
consequentialists—that is, we tend to measure the goodness of actions by
their eventual results,” he wrote. “Bentham and Mill would be proud. We
excel at making rational calculations of expected returns to labor and
investment, which is probably why so many of us will take the
exhortation to occupy Wall Street quite literally after graduation. So
before making any decision, we ask one, very simple question: What will I
get out of it?”
“At most great universities,
humanities feel like stepchildren,” Casper told me. Two members of the
humanities faculty—David Kennedy and Tobias Wolff, a three-time winner
of the O. Henry Award for his short stories—extoll Stanford’s English
and history departments but worry that the university has acquired a
reputation as a place for people more interested in careers or targeted
education than in a lofty “search for truth.”
Attempting
to address this weakness, Stanford released, in January, a study of its
undergraduate education. The report promoted the T-student model
embraced by Hennessy. The original Stanford “object” of creating
“usefulness in life,” though affirmed, was said to be insufficient. “We
want our students not simply to succeed but to flourish; we want them to
live not only usefully but also creatively, responsibly, and
reflectively.” The report was harsh:
The long-term value of an education is to be found not merely in the accumulation of knowledge or skills but in the capacity to forge fresh connections between them, to integrate different elements from one’s education and experience and bring them to bear on new challenges and problems. . . . Yet we were struck by how little attention most departments and programs have given to cultivating this essential capacity. We were also surprised, and somewhat chagrined, to discover how infrequently some of our students exercise it. For all their extraordinary energy and range, many of the students we encountered lead curiously compartmentalized lives, with little integration between the different spheres of their experience.
Like
any president of a large university, John Hennessy is subject to a
relentless schedule of breakfasts, meetings, lunches, speeches,
ceremonies, handshakes, dinners, and late-night calls alerting him to an
injury or a fatality on campus. His home becomes a public space for
meetings and entertaining. He juggles various constituencies—faculty,
administrators, students, alumni, trustees, athletics. The routine
becomes a daily blur, compelling a president to want to break away and
seek a larger vision, something that becomes his stamp, his legacy. For a
while, it seemed that StanfordNYC might provide that legacy.
Hennessy
declared that a New York campus was “a landmark decision.” He invested
enormous time and effort to overcome faculty, alumni, trustee, and
student unease about diverting campus resources for such a grandiose
project. “I was originally a skeptic,” Otis Reid, a senior economics
major, says. But Hennessy persuaded him, by arguing that Stanford’s
future will be one of expansion, and Reid agreed that New York was a
better place to go first than Abu Dhabi.
On
December 16, 2011, Stanford announced that it was withdrawing its bid.
Publicly, the university was vague about the decision, and, in a
statement, Hennessy praised “the mayor’s bold vision.” But he was
seething. In January, he told me that the city had changed the terms of
the proposed deal. After seven universities had submitted their bids, he
said, the city suddenly wanted Stanford to agree that the campus would
be operational, with a full complement of faculty, sooner than Stanford
thought was feasible. The city, according to Debra Zumwalt, Stanford’s
general counsel and lead negotiator, added “many millions of dollars in
penalties that were not in the original proposal, including penalizing
Stanford for failure to obtain approvals on a certain schedule, even if
the delays were the fault of the city and not Stanford. . . . I have
been a lawyer for over thirty years, and I have never seen negotiations
that were handled so poorly by a reputable party.” One demand that
particularly infuriated Stanford was a fine of twenty million dollars if
the City Council, not Stanford, delayed approval of the project. These
demands came from city lawyers, not from the Mayor or from a deputy
mayor, Robert Steel, who did not participate in the final round of
negotiations with Stanford officials. However, city negotiators were
undoubtedly aware that Mayor Bloomberg, in a speech at M.I.T., in
November, had said of two of the applicants, “Stanford is desperate to
do it. Cornell is desperate to do it. . . . We can go back and try to
renegotiate with each” university. Out of the blue, Hennessy says, the
city introduced the new demands.
To Hennessy,
these demands illustrated a shocking difference between the cultures of
Silicon Valley and of the city. “I’ve cut billion-dollar deals in the
Valley with a handshake,” Hennessy says. “It was a very different
approach”—and, he says, the city was acting “not exactly like a
partner.”
Yet the decision seemed hasty. Why
would Hennessy, who had made such an effort to persuade the university
community to embrace StanfordNYC, not pause to call a business-friendly
mayor to try to get the city to roll back what he saw as its new
demands? Hennessy says that his sense of trust was fundamentally shaken.
City officials say they were surprised by the sudden pullout,
especially since Hennessy had an agreeable conversation with Deputy
Mayor Steel earlier that same week.
Steel
insists that “the goalposts were fixed.” All the stipulations that
Stanford now complains about, he says, were part of the city’s original
package. Actually, they weren’t. In the city’s proposal request, the due
dates and penalties were left blank. Seth Pinsky, the president of the
New York City Economic Development Corporation, who was one of the
city’s lead negotiators, says that these were to be filled in by each
bidder and then discussed in negotiations. “The more aggressive they
were on the schedule and the more aggressive they were on the amount,
the more favorably” the city looked at the bid, Pinsky told me. In the
negotiations, he said, he tried to get each bidder to boost its offer by
alerting it of more favorable competing bids. At one point, Stanford
asked about an ambiguous clause in the city’s proposal request: would
the university have to indemnify the city if it were sued for, say,
polluted water on Roosevelt Island? The city responded that the
university would. According to Pinsky, city lawyers said that this was
“not likely to produce significant problems,” and that other bidders did
not object. To Pinsky and the city, these demands—and the
twenty-million-dollar penalty if the City Council’s approval was
delayed—were “not uncommon,” since developers often “take liability for
public approvals.” To Stanford, the stipulations made it seem as if the
goal posts were not fixed.
Three days after
Stanford withdrew, the city awarded the contract to Cornell University
and its junior partner, the Technion-Israel Institute of Technology, the
oldest university in Israel. Not a few Hennessy and Stanford partisans
were pleased. “I am very relieved,” Gerhard Casper said.
Jeff
Koseff, who played golf with Hennessy within a few days of Stanford’s
withdrawal, recalls, “He was already talking about what we could do
next.” One venture that Hennessy was exploring, though there is as yet
no concrete plan, is working with the City College of New York to
establish a Stanford beachhead in Manhattan. Deputy Mayor Steel says,
“I’d be ecstatic.” Still, a Stanford official is dubious: “John’s
disillusionment with the city is pretty thorough.”
Another
person who is pleased with the withdrawal is Marc Andreessen, whose
wife teaches philanthropy at Stanford and whose father-in-law, John
Arrillaga, is one of the university’s foremost donors. Instead of
erecting buildings, Andreessen says, Stanford should invest even more of
its resources in distance learning: “We’re on the cusp of an
opportunity to deliver a state-of-the-art, Stanford-calibre education to
every single kid around the world. And the idea that we were going to
build a physical campus to reach a tiny fraction of those kids was, to
me, tragically undershooting our potential.”
Hennessy,
like Andreessen, believes that online learning can be as revolutionary
to education as digital downloads were to the music business. Distance
learning threatens one day to disrupt higher education by reducing the
cost of college and by offering the convenience of a stay-at-home,
do-it-on-your-own-time education. “Part of our challenge is that right
now we have more questions than we have answers,” Hennessy says, of
online education. “We know this is going to be important and, in the
long term, transformative to education. We don’t really understand how
yet.”
This past fall, Stanford introduced three
free online engineering lectures, each organized into short segments. A
hundred and sixty thousand students in a hundred and ninety countries
signed up for Sebastian Thrun’s online Introduction to Artificial
Intelligence class. They listened to the same material that Stanford
students did and were given pass/fail grades; at the end, they received
certificates of completion, which had Thrun’s name on them but not
Stanford’s. The interest “surprised us,” John Etchemendy, the provost,
says, noting that Stanford was about to introduce several more classes,
which would also be free. The “key question,” he says, is: “How can we
increase efficiency without decreasing quality?”
Stanford
faculty members, accustomed to the entrepreneurial culture, have
already begun to clamor for a piece of the potential revenue whenever
the university starts to charge for the classes. This quest offends
faculty members like Debra Satz, the senior associate dean, who regards
herself as a public servant. “Some of the faculty see themselves as
private contractors, and, if you are, you expect to get paid extra,” she
says. “But, if you’re a member of a community, then you have certain
responsibilities.”
Sebastian Thrun quit his
faculty position at Stanford; he now works full time at Udacity, a
start-up he co-founded that offers online courses. Udacity joins a host
of companies whose distance-learning investments might one day siphon
students from Stanford—Apple, the News Corp’s Worldwide Learning, the
Washington Post’s Kaplan University, the New York Times’
Knowledge Network, and the nonprofit Khan Academy, with its
approximately three thousand free lectures and tutorials made available
on YouTube and funded by donations from, among others, the Bill &
Melinda Gates Foundation, Google, and Ann and John Doerr.
Since
so much of an undergraduate education consists of living on campus and
interacting with other students, for those who can afford it—or who
benefit from the generous scholarships offered by such institutions as
Stanford—it’s difficult to imagine that an online education is
comparable. Nor can an online education duplicate the collaborative,
multidisciplinary classes at Stanford’s d.school, or the personal
contact with professors that graduate students have as they inch toward a
Ph.D.
John Hennessy’s experience in Silicon
Valley proves that digital disruption is normal, and even desirable. It
is commonly believed that traditional companies and services get
disrupted because they are inefficient and costly. The publishing
industry has suffered in recent years, the argument goes, because
reading on screens is more convenient. Why wait in line at a store when
there’s Amazon? Why pay for a travel agent when there’s Expedia? The
same argument can be applied to online education. An online syllabus
could reach many more students, and reduce tuition charges and eliminate
room and board. Students in an online university could take any course
whenever they wanted, and wouldn’t have to waste time bicycling to
class.
But online education might also disrupt
everything that distinguishes Stanford. Could a student on a video
prompter have coffee with a venture capitalist? Could one become a
T-student through Web chat? Stanford has been aligned with Silicon
Valley and its culture of disruption. Now Hennessy and Stanford have to
seriously contemplate whether more efficiency is synonymous with a
better education.
In mid-February, Hennessy
embarked on a sabbatical that will take him away from campus through
much of the spring. His plans included travelling and spending time with
his family. The respite, Hennessy says, will provide an opportunity to
think. Of all the things he plans to think hard about, he says, distance
learning tops the list. Stanford, like newspapers and music companies
and much of traditional media a little more than a decade ago, is
sailing in seemingly placid waters. But Hennessy’s digital experience
alerts him to danger. He says, “There’s a tsunami coming.” ♦
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